Cloud PMS (Property Management System) company Hotelogix, hotel management software company Axisrooms and customer engagement solutions platform RepUp, announced their merger into Hotelogix PTE, headquartered in Singapore. Accel Partners, Vertex Ventures, Saama Capital and Seedfund amongst others are existing investors of the companies and are backing the merger.
The merger of the three hospitality companies comes amid the Covid-19 pandemic, with the hospitality industry facing a severe revenue crunch, leading several companies to either lay off employees or announce furloughs or pay cuts.
Hotelogix was founded in 2008, Axisrooms in 2011 and RepUp in 2014. Before the merger, Hotelogix was headquartered in Noida, Axisrooms in Bengaluru and RepUp in Gurugram.
Aditya Sanghi who will continue to be the CEO at Hotelogix said, “With this merger, we will have a wide range of solutions to offer which will give superior value to our customers and increase our share of wallet. This definitely gives us a huge competitive edge against our competitors at a global level.”
The merger of the three entities has given Hotelogix PE a customer base spanning more than 100 countries, working with more than 10,000 businesses including hotels, resorts, campsites, villas and vacation rentals, among others. With more than 200 employees, the company now aims at acquiring more than 20,000 customers in the next three years.
The merger would enable the entities to harness the power of data across operations, distribution and customer experience systems to deliver a better experience to its clients’ customers. Hotelogix PE will deliver solutions across operations, distribution, reputation, marketing automation and guest-facing technologies, emerging as one of the largest SaaS platforms for the hospitality industry in the Asia-Pacific region.