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Bengaluru-based fertility care provider Janani announced that it has raised Rs 1.5 crore pre-seed investment led by India’s first idea-phase accelerator VC fund 9Unicorns. Other investors including Archana Priyadarshini and Sweta Rau led the round in AngelList, and angels like IVF expert Nandita Palshetkar, Astir VC partner Kishore Ganji also participated in the round. 

Janani was founded in June 2020 by Nilay Mehrotra. It aims to make the process of infertility treatment and assisted fertilisation easier and more affordable for the masses. 

IVF expert Nandita said, “Janani is creating an AI and computer vision tool to help remove the subjectivity of embryologists while choosing the right embryo. This will increase the success rate of IVF and eventually help lower the costs.”

Nilay Mehrotra, Founder of Janani, said, “I am grateful to the 9Unicorns team for showing faith in this idea at such an early stage. Dr Apoorva, being the visionary that he is, understood what we wanted to achieve and the scope of disruption that we planned. The entire process was swift and seamless, as we closed the round with 9Unicorns.”

Apoorva Ranjan Sharma, Co-founder and Managing Director, 9Unicorns added, “We believe that there is extensive scope in the fertility tech space and are confident in the team’s ability to capitalise on it with its unique, tech-led proposition.”

The startup aims to use the funding to create better infertility treatment solutions and make the journey-to-conception more rewarding and hopeful for people around the world.


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